For several years running, January has been the month to find remarkable deals on nursery furniture and baby gear. While retailers and savvy shoppers take the annual sale season for granted, this curious blogger can’t help but ask: why January?
A non-scientific analysis might look to the birds and bees of spring. Wouldn’t, as the just-made-up saying goes, “April flings bring January dumplings”? While this theory holds true in Europe, the stork doesn’t seem to abide by this flight pattern in the U.S.
Over the past two decades, September (National Baby Safety Month, not coincidentally) has most often taken the birthday cake for the most new arrivals, usually followed by August and July. This suggests a heightened amorousness around the holidays in America. Silly us, we figured everyone was shopping.
So why celebrate babies in January with reduced prices on nursery furniture and baby gear? Well, besides being National Hobby Month and National Oatmeal Month, January is National Birth Defects Prevention Month. But those don’t exactly lead one to conclude that it’s time for a huge sale.
Perhaps, with the arrival of the New Year, it’s a natural time to turn our thoughts toward new beginnings and fresh starts. Or maybe September’s new parents finally have a handle on what baby stuff all those 4-month-olds really need.
Whatever the reason, the savings are real. And you’ll find the greatest variety of baby essentials like cribs, baby swings, play pens, high chairs, strollers, diaper bags, and more at Hayneedle.com. Even if you don’t have a baby or grandbaby of your own to raise or spoil, we’re willing to bet you know someone who does. So spread the word about the savings and variety at Hayneedle. After all, it takes a village.



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